In the nineteenth episode of Untangled we are talking to Fabrizio Rovati, SW Platforms & Cloud Director from STMicroelectronics, also just known as ST. ST and IOTA have been partners since summer 2019 and are especially focusing their mutual efforts around the realm of Internet of Things, also just known as IoT. ST is a big, global company with close to 50.000 employees worldwide, and is Europe’s biggest semi conductor company. In the interview with Fabrizio Rovati we most importantly talked about what exactly ST is doing as a company and how they are working with IOTA to enable a machine economy by merging the forces of IoT and distributed ledger technologies, such as IOTA’s Tangle. We also heard more about ST's sustainability approach for their products and policies alike as well as some good tips on how to get started with a microcontroller and how to download the X-CUBE-IOTA1 software.
As we heard in the Global Trade & Supply Chain episode of Untangled a few weeks back, supply chains are complex systems that currently lack transparency. Increasing supply chain transparency is a tricky task and exposing this transparency to consumers is even more difficult. But what if consumers could demand transparency? Today, consumers want to make informed choices about the products they purchase. Particularly in the food and fashion industry, provenance data can help consumers assess the authenticity and sustainability of their shopping. Public distributed ledgers, such as IOTA's Tangle, can help manufacturers open up supply chain data to their customers. Storing the data on distributed ledgers allows any customer to access it either from a dedicated app or with a simple web interface, without sharing any personal data. In the fashion industry, producing the garments can be a deadly task and more and more brands are seeking to showcase their sustainability. The food industry can be equally fatal, also on the consumer's end, for instance when allergen labels are incorrect. EVRYTHNG and Primority are two companies that are both addressing these issues and have both partnered up with IOTA to add an additional layer of digital trust for their customers. James Flynn and Dominique Guinard, both CTO's and co-founders in respectively Primority and EVRYTHNG, are sharing insights from their expert domains and telling more about how they are working with IOTA and the Tangle.